Geoffrey Betrus | Sr. Director Retail Health & Shopper | Johnson & Johnson

Geoffrey Betrus has a  24 year career  with Johnson & Johnson and is currently leading  the Consumer Shopper Solutions Team, which includes;  Retail Health & Wellness , Shopper Design  and Shopper Marketing efforts.  He is part of a enterprise leadership team that is shaping  health and wellness initiatives that will position  J&J and customers  to succeed in the rapidly  changing healthcare environment.

He began his journey with J&J in 1992 with McNeil Consumer Products and has held numerous positions of increasing responsibility over the years.  His cross functional experience includes; customer leadership, shopper marketing, category management, and sales strategy.  Geoff has a  broad understanding of customer strategy and retail activation, with in-depth knowledge of the HBA  business model, across  OTC , Personal care and Beauty.

Don't miss Geoffrey Betrus at Health:Further 2016