Jess Barron is the Editor-in-Chief of Livestrong.com. With an audience of 32 million monthly visitors, Livestrong.com is the number one healthy living site in the U.S. Prior to working with Livestrong.com, Jess was the business leader of Beachbody’s online subscription website with digital videos and online tools. Jess also honed a deep understanding of the types of headlines and content that appealed to all demographics of people when she ran the editorial content team for the Yahoo! home page, which at the time was the most popular site on the Internet. Jess is a frequent speaker at Create & Cultivate and CoffeeCon. Her writings have appeared on Livestrong.com, Fortune and MyDomaine.