Sanaz Cordes, MD

Sanaz Cordes, MD

Founder & Principal

Value Prop Shop

Dr. Cordes is a physician executive, investor, and serial entrepreneur with 18+ years of clinical and business experience with a proven track record of generating revenue and scaling companies.   She is currently the Founder and Principal at Value Prop Shop, helping healthcare startups drive revenue, win and retain customers, secure capital, and achieve sustainable growth.  Their clients range from NewCo stage to post Series B.  Value Prop Shop provides consulting and services around company roadmap, sales, marketing, product, engineering, operations, and fundraising.    Prior to Value Prop Shop, Dr. Cordes was the COO and Head of Commercial Operations at Healthfinch. She helped grow this 4-person health tech startup into a 35+ person national market leader.  She drove a 10x revenue increase, helped secure 2 rounds of fundraising- including a $7.5M Series A, and overhauled and expanded existing and new products to grow the user base to 3,500+ providers in 2 ½ years.    She served as the Chief Development Officer for Cogent Healthcare, producing over $16.5M of new total contract value in the first year, and had a 3 tenure at Hearst Healthcare in a variety of product, sales, and corporate strategy roles.  She began her earlier career as a Medical Director for Providence Health system.   She is an investor in 3 startups and a board advisor to two others.  She is a national physician thought leader who speaks, judges, and mentors at conferences, regularly.  

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