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“We wouldn’t exist unless there was a need”

by David Shifrin | Feb 27, 2019 | Rise of the Consumer

Late last week word came down from a Boston judge that the new, secretive Amazon/Berkshire Hathaway/JPMorgan Chase healthcare venture could go ahead and hire a former Optum executive. By now you know the story, if you need a refresher you can find it here and here. It...
Learning about consumers for the first time

Learning about consumers for the first time

by David Shifrin | Feb 26, 2019 | Healthcare Industry, Rise of the Consumer

Consumer expectations around shopping have changed over the past decade. Amazon is redefining retail by altering how people look for and consume products, creating new economies of scale, and building a massive tech stack that is both a tool for Amazon’s services and...

‘The End Result’ and Other Musings from an Annual OTA Meeting

by Steve Lichtenthal | Feb 25, 2019 | Rise of the Consumer

The 28th Annual Orthopaedic Trauma Association Meeting was a stage for great thinking and ideas on safety, quality and cost containment. Dr. Robert Probe’s presidential address featured Dr. Ernest Codman’s pursuit of the ‘End Result Card’ – a card devised at the turn...
Explanation of Benefits: Wait, that’s a used catheter!?

Explanation of Benefits: Wait, that’s a used catheter!?

by David Shifrin | Feb 22, 2019 | Healthcare News

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Both patients and providers must change to reduce financial burden of healthcare

Both patients and providers must change to reduce financial burden of healthcare

by David Shifrin | Feb 21, 2019 | Finances and Payment Models, Operational Efficiency

Healthcare must – MUST – learn how to operate with a patient-as-consumer mindset. The industry has historically operated with payers and providers negotiating rates and services. Patients are left out of the discussion but incentivized to consume as many...
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